The wait for the first glimpse inside Ferrari's electric future ended today as Maranello officially pulled the covers off the interior of the upcoming Ferrari Luce.


This animation brings those just-revealed images to life, placing you directly inside the cockpit of the Prancing Horse's first EV. While I have visualized the exterior based on the latest camouflaged test mules and speculative reports, the interior you see here is a faithful recreation of the official photos released today, showcasing a cabin that is nothing short of a revolution. Designed in collaboration with Sir Jony Ive and his LoveFrom collective, the interior is a shocking and delightful departure from modern car design, eschewing massive touchscreens for a "wild and retro" analog aesthetic. As you explore the cabin, notice the deliberate use of sustainable materials, including the recycled aluminum dashboard and the woven fabrics that replace traditional leather. The design pays homage to history with a simplified, Nardi-inspired steering wheel and a reimaged "gate" drive selector that evokes the tactile click of a classic manual gearbox. Even the buttons have been transformed into modular, joystick-like controls. This is a bold statement that the electric Ferrari will be defined not by digital noise, but by physical interaction and soulful design. #FerrariLuce #Ferrari #JonyIve #FerrariEV #Avarvarii #AvarvariiAutomotiveArtworks #AIismybitch